A National Leader in Trust-Based Strategies for Consumer Brands
John has built a blue-chip pedigree of expertise in branding, storytelling, and building foundations of trust with consumers, and particularly among apex consumers: moms, women, households and families.
- Guided brands like Dove, Google, Amazon, Kia, & NBC in major GTM launches
- Expert in sustainable growth tactics and deeper, lasting marketplace trust metrics
- Innovated community-building strategies for 'relationship equity' value
- Leader in experiential strategies, from in-store events to top national conferences

Value Creation and M&A
Creating, Scaling & Selling Businesses
John has led four major mergers and acquisitions, including exits to public companies like Ziff Davis and John Hancock, and has built a reputation for strategic, results-oriented leadership.
- Led four major mergers and acquisitions
- Facilitated strategic exits to public companies
- Built high-performing, growth-focused teams

P-5 Leadership Approach

P-5: John's People-First Approach to Leadership
Empathy, aligned interests and communication
Nothing in an organization is as critical as having the right people in the right roles, who are then empowered and aligned with the purpose of the organization and the path to achieving it.
Over decades of field-tested, hard-earned lessons, John has developed his own “P-5” approach to leading organizations through critical growth phases, fostering innovation and building hyper-productive alignment within teams and among stakeholders. This empathetic, people-centric approach gives organizations the power to navigate complex challenges and fully capitalize on emerging opportunities.
Once the right people are in place, the organization must have a clear purpose – the North Star that guides its work and its place in the industry. This is something that gives pride to teams, establishes a halo for the brand, and is recognized by both customers and partners.
Sector-Specific Expertise

Consumer

Tech (MarTech, FinTech, RFID)
